Eng-201 Assignment No 2 Solution:-

Q1. Suppose you are Regional Sales Manager of Merck & Co. and your company has formulated a revolutionary drug named MK-5172A for the cure of Hepatitis C virus. Write down a Direct Business Message to the pharmaceutical stores’ management for the sales purpose and use the following organizational chart in your business message for

highlighting and endorsing the features of your product.                                        (10 Marks)


Organizatinal chart for Business Message

Our company’s mission is to extend and enhance human life by providing the highest-quality pharmaceutical and related health care products. We are deal in MK-5172A for the cure of Hepatitis C virues which is is the combination of MK-5172 and MK-8742. The standard treatment for HCV infection is combination therapy with pegylated interferon and ribavirin given for varying periods according to genotype. Patients with genotype 1 are treated with triple therapy (pegylated interferon and ribavirin with the addition of either telaprevir or boceprevir). MK-5172 and MK-8742 FDT is currently in phase IIIclinical trials comparing its effect on sustained virologic response 12 weeks after treatment against placebo.

Q1. At the annual September iPhone event, which took place on September 12, Apple unveiled three new iPhones: the iPhone 8, the iPhone 8 Plus, and the iPhone X. Apple is now accepting pre-orders for the new iPhone 8 and iPhone 8 Plus through its online storefront and the Apple Store app. A person living in Korea has ordered iPhone8 online. Using Direct Message plan, write a letter to the customer to inform him about the non-
availability of iPhone 8 in Korea.                                                                            (10 Marks)

ABC,

Korea

September 12, 2017

Dear Customer,

Thank you for placing your order 000012 of iPhone8 with our company. We regret to inform you that we will not be able to process the iPhone8 you ordered. The product you ordered is not available with us at this time. We will have it back again in stock by 15 November 2017 with us.

We apologize for any inconvenience we may have caused and will notify you as soon as we can fill your order. Thank you for your patience. I hope to work with you in near future.

Thanking you,

Warm Regards,
XYZ



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